YIA MEGAPHONE – Speak Loud: Europe is Listening

“Megaphone – Speak loud: Europe is listening!” is the new Training Course on PR management and media relations that Mladiinfo organized from the 1st to the 8th of July 2013 in Ohrid, Macedonia. The project is supported by the European Commission through the Youth in Action programme aimed to bring together 35 young people from Serbia, Montenegro, Azerbaijan, Italy, Slovakia, Romania, Macedonia and Turkey and to provide them with PR tools and skills necessary for the active participation and promotion of the values of European society.The programme is designed to facilitate the work of the youth organizations in EU and non-EU countries and achieve the best possible results in its activities. The fields of training include:\r\n

Communication in cross-cultural environments;

Building public relations campaigns and actions;\

Building strong relations with media and journalists;

Social media, blogging, web 2.0

The training course aimed to empower youth workers, journalists and their youth organizations to gain better access to the media, more publicity, and work more effectively and rationally. Through non formal learning methods, participants had to prepare a strategic approach in PR and media relations and in that way they allowed youth organizations to increase publicity of projects implemented through the Youth in Action programme. The training provided also youth workers and their partner organizations with a highly impact opportunity to learn and practice tools of Public Relations so they could more successfully promote the strong “European dimension” of their YIA projects as well as the values of European society and the role of youth in the construction of the current and future Europe.

Supported by: Youth in Action

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